By understanding these keywords, you can tailor and optimize your website content to rank higher in search engine results pages (SERPs).
This, in turn, drives organic traffic, increases brand visibility, and ultimately fuels the growth of your business.
Now let’s dive into some of the key steps required for this specific SEO workflow:
Start by brainstorming general keywords that are relevant to your industry, products, or services.
Use a keyword research tool to check the search volume and competition level for the general keyword.
Keyword research
Analyze the data and prioritize keywords based on relevance, search volume, and competition. teacher database Don't neglect long-tail keywords , which are more specific and often have less competition.
Consider the search intent behind each keyword. Are users looking for information, comparisons, purchases, or something else? This will guide your content strategy.
Once you have your final keyword list, weave it naturally into your website content, page titles, meta descriptions, and other relevant elements.
For example, I would actually check my competitors' keywords when conducting keyword research. Or you could even ask ChatGPT or Google Gemini to suggest some alternative keywords that fit your broad keyword.
As mentioned, you are welcome to add steps to this process
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