For the more serious and active archer, Bulldog Archery Targets offer a PLUS series designed to be tougher and longer-lasting for powerful bows and crossbows. It’s offered as an upsell when shoppers add the standard version to their cart.
Upsell to an increased quantity or size
This kind of upsell offer is especially effective for consumable goods, certain kinds of apparel, or anything that runs out, wears out, or needs refilling. The idea is you offer more of the product they just added to their cart with some sort of built-in discount.
When people add one high-tech lighter to their cart, Survival fax lists Frog offers an upgrade to a pack of three. They also make the offer more appealing by throwing in a free pocket stove that hikers can use for small pots and pans.
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Upsell to a package, kit, or bundle
For certain products, you might have the opportunity to swap out one product for a whole kit or bundle. If you’re selling something that has some sort of refillable component, an offer like this is something your customers might genuinely want and appreciate.
Even though you’re technically getting them to buy additional products, this is still an upsell because their original product would be replaced with an item made of multiple products but with its own SKU.
survival frog lighter quantity upsell
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