a merchant is selling products

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both in a physical store and online, it’s up to the in-store POS system to accurately track the availability of inventory in that physical store. Most merchants have an existing retail POS system, but for BOPIS to function smoothly, that retail POS system has to be properly integrated with the merchant’s ecommerce store. Once communication between the two systems is seamless, inventory on the merchant’s website can be kept up to date in real time.

Unlike ecommerce, there’s physical contention for items whatsapp number list that are available for BOPIS. One solution that Diff has found for working around this problem is to configure safety stocks. For example, if there are 5 items available in the store, only 2 are made available online for BOPIS. Doing this ensures that in the time it takes for staff in a store to pick an item ordered online, that item isn’t bought by shoppers in the physical store.

The communication aspect of this integration isn’t the only technical aspect that needs to be adjusted for BOPIS to run smoothly. The in-store retail POS needs to be updated to work alongside an order management system that supports the smooth fulfillment of orders. Simply put, an order management system (OMS) manages orders from all sales channels. Centralizing data in one system is critical to giving you a single view of demand, inventory and supply, so you can exceed customer expectations for buying, fulfilling and returning anywhere, anytime.

Adding an integrated OMS system enables merchants to track the progress of BOPIS order fulfillment. The system will alert store personnel of incoming orders. Then, store personnel need to be able to indicate in the system when an order is ready for pickup. By marking an order ready for pick up an email, SMS, or other form of communication to the customer is triggered.