clear in your subject lines/offers:

[mstaklimakhatunbd66@]

If you’re offering an incentive to bring your customer back, put it in your subject line or early on in your SMS message. Make sure your customer knows exactly what you’re willing to do to win them back.


Tell your customers their absence is felt:
Everyone wants to be appreciated—and you should let your customers know you miss them. Make them feel important and special with the language you use in your messages.


Add value in every message:
If you choose not to offer an incentive, make sure that buy bulk sms service your lapsed-purchase win-back campaign offers some kind of value. For example, “We miss you! Come back and shop” doesn’t go over as well as “We miss you–and we don’t want you to miss our 50% off sale.”

Incorporate other channels where you can:
We know that adding in other channels improves campaign performance–—and lapsed-purchase campaigns are no exception. Try combining email with SMS or push notifications to add a sense of urgency and proximity to your customers.

However, use these more immediate channels sparingly. A lapsed-purchaser is already not the most eager of customers, so blasting them with five SMSes rapid fire isn’t going to convince them.

Get the timing right:
Using the purchase frequency analysis, you know when your customers begin to grow cold. Knowing the average time between purchases allows you to send the message at the right time, as opposed to relying on arbitrary timelines that mean nothing to your brand or customers.