Boost Campaigns Within Marsello

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Our data shows that boosting a campaign can increase open rates by as much as 30%! With the new Boost Email Campaigns feature, you can easily resend One-off Email Campaigns with a new subject line to capture the attention of customers who may not have noticed your first email. Invite them to shop with your store by boosting your campaigns and take the hard work out of promoting your email campaigns.Let’s dig a little deeper into the feature itself.

The Boost Email Campaigns sub-feature is an addition job function email database to the popular Email Campaigns feature that is simple to use no matter whether you’re boosting an already existing campaign or starting from scratch.

To boost your campaigns, you have two options:

Option one – Set-up from scratch:
When creating a new email campaign, you can now opt to ‘boost’ that campaign and add a subject line for the campaign’s second release.

The first step is to create a new email campaign from the Campaigns Admin. Once you have created the subject line for your new campaign, you will then find the added option to boost your campaign. From here, the process is easy! Select ‘Boost Campaign’ and create a new subject line for your new, boosted campaign; then, save your settings. This second email will only send to those customers who did not open the original email and it will be scheduled to send automatically after 48 hours