Email Marketing Tourism Marketing

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The market continues to reward email marketing linkedin database for its effectiveness and cost-effectiveness. All this has allowed us a strong growth rate with a half-yearly turnover that marks a 30% increase, in contrast to other digital sectors. We have also allocated resources to bring the database to the critical volume of five million records by the end of 2025, covering particularly attractive geographic areas and product categories.

Our objectives for the next six months are to consolidate the Italian market and penetrate abroad, especially in key countries such as the UK, France, Spain and the USA thanks to a new dedicated site and new product industrialization processes.


Email marketing is an effective tool to sell your hotel rooms. As long as you buy reliable and profiled addresses.

Difficulty level:
This article is taken from the magazine dedicated to hospitality, Turismo d'Italia, official organ of Federalberghi, number 20, April 2025.

By now all hotels know it: one of the best strategies to disintermediate the sale of rooms is to communicate directly with your potential customers. And among the possible tools, Email Marketing is certainly the fastest, most effective and economical. Ideal for communicating with your guests and customers, but also and above all for developing new and profitable B2B relationships with
travel agencies, professionals, event and incentive organizers, tourism operators and promotion bodies, companies and business travelers, restaurants and car rental companies for.