While geotargeting will take care of who will see your ad based on their location and who won't, it never hurts to add location-based keywords . This will improve your ad copy and grab users' attention. So, including regional terms or the name of your target location can give you a boost in your Quality Score because your keywords will be even more relevant. For example, try a term like "hourly husband in Prague 6" instead of just "hourly husband," because someone looking for an hourly husband will most likely use their location as part of their query.
This is a best practice for local PPC hungary phone number data advertising, as potential users will immediately see that the offer is targeted to their location . It would be a bonus if you can squeeze the location name into the headline, as this text will appear in bold. This will help the ad stand out among other ads on the search results page.
Use location and call extensions
Location extensions allow you to display your business address with your ad, and call extensions allow you to display your phone number. This is very useful because it lets potential customers know at a glance where your business is located. Extensions also make your PPC ad bigger and more noticeable , making it easier for your audience to pay attention.
Maximize performance and return on investment in PPC advertising with geotargeting
Geotargeting can not only save you money on PPC advertising, but it can also be a tool for personalized real-time marketing, testing new markets, and targeting potential customers nearby. Follow these tips to make the most of geotargeting in Google PPC ads.