In this example, I created three different messages depending on the points reached by the contacts , offering increasingly interesting discounts and rewards as the score increases.
This is a great way to reward your most loyal customers , make them feel like an integral part of your company and indirectly encourage them to continue purchasing your services and products.
Marketing Automation Example: Loyalty
Example Workflow for Sending Automated Promotions Based on Contact Engagement Level – GetResponse
Every good marketer knows perfectly well turkey phone number list that a customer must be retained in the so-called “post-sale” part.
Marketing automation can be a really useful weapon at this stage. For example, a very effective sequence could be like this:
a thank you email immediately after purchase;
an email requesting feedback on the product or service purchased, a couple of days after the purchase.
Not only are you showing that you care about their opinion, but you also have the opportunity to get valuable feedback in a completely automated way. Here’s what this reasoning looks like visually:
Marketing Automation Example: Post-Sale Email
Follow-up Email Sending Workflow Example – GetResponse
Send abandoned cart recovery emails
Send post-sale follow-up emails
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